Chennai, May 17 (IANS) In an attempt to regain its top position in the high-powered tractor segment, tractor maker Escorts Ltd. will launch one new range every six months, said a senior company official here Thursday.
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Mr S. Sridhar (left), CEO, Escorts Agri Machinery, and Mr Shenu Agarwal, Head, Marketing, at the launch of Farmtrac tractor in Chennai on Thursday. — Bijoy Ghosh
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Plans to regain its position with the launch of new variants and products
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David Beckham will take the Olympic flame at a ceremony Friday when the flame arrives from Greece. Then, the Olympic flame will go on a 70-day, 8,000-mile relay around England ahead of the 2012 London Olympics.
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Just about a week is left for Escorts' merger plan of its subsidiaries to come through. However, the Group is already busy shoring up its engineering capabilities by acquiring new technology from overseas.
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Tractor manufacturer Escorts Ltd will focus on high end tractors and plans to launch new products every six months for the next two years in order to strengthen the company’s presence in this segment.
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Bangalore, May 18 : Going with the tide, leading tractor maker Escorts has come up with a high power, high tech tractor to meet the demands of a new age farmer.
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